Definition of a Law Label

A law label is a legally required tag or label on new items describing the fabric and filling regulating the United States mattress, upholstery and stuffed article (e.g.: pillows, plush toys, comforters, etc.) industry. Typically these tags begin with a phrase such as This tag may not be removed under penalty of law except by the consumer. Some states require tags on used bedding as well. Laws requiring these tags were passed in the United States to inform consumers as to whether the stuffed article they were buying contained new or recycled materials. This was and still is considered important as contaminated, recycled stuffing material could contain unsavory materials. Many mattress manufacturers such as Sealy, Simmons, and Serta require these tags to be produced in the event of a warranty claim. If the consumer chooses to remove these tags, they should be stored in a safe place along with their Warranty card.

Law Label Lore

The wording of the warnings printed on some law labels has caused a common misconception in the USA that removing such a label under any circumstance is a crime, prohibiting consumers from removing labels from items they have purchased. Especially contributing to this confusion was that originally, the wording on such labels did not contain the phrase “except by consumer”. This draconian interpretation is commonly lampooned. Even the mattress company Serta created a commercial where its famous counting sheep were thrown in jail for an accidental tearing off of the law label, even though by the time the commercial aired, the words “except by consumer” became commonplace.

Information in this post is courtesy of Wikipedia.